CASABLANCA • 2027
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Why Morocco

Extend your visit beyond the exhibition and discover the colour, flavour and hospitality of Morocco.

Why Morocco?

Your World-Class Hub for Sustainable Investment & Trade

Morocco offers a stable environment, world-class infrastructure and ecosystems, and swift access to a 2.5 billion-consumer market. The country benefits from young, diverse and motivated human capital, while positioning itself as a leader in energy transition and an execution-driven investment destination.

Casablanca skyline — gateway to Morocco
Casablanca · El Jadida Kingdom of Morocco
Atlantic & Mediterranean gateway The only African country with coastlines on both seas — a natural bridge between Europe, Africa and the Middle East.
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A Stable Environment

Confidence for global investors

Stable, business-friendly Morocco
Stability & Openness Business-friendly, reform-driven Continuous reforms · strong macro fundamentals

Morocco offers a stable and business-friendly environment, supported by continuous reforms, strong macroeconomic fundamentals, and long-term investments in sustainable development, infrastructure, education, healthcare, and renewable energy.

Its commitment to trade openness and foreign investment, including 50 double-taxation agreements and no restrictions on capital and profit repatriation for non-residents , provides confidence to global investors.

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Morocco world-class infrastructure
Built to International Standards World-class infrastructure Strategic connectivity to regional & global markets
A World-Class Hub

Infrastructures built to the highest standards

Morocco combines world-class infrastructure with strategic connectivity, featuring 1,800 km of highways, Africa's first high-speed rail link connecting Tangier and Casablanca, and 18 international airports serving 130 destinations . This extensive infrastructure enables efficient access to regional and global markets.

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1st in Africa High-speed rail — Tangier ↔ Casablanca
A World-Class Hub

Innovative ecosystems in cutting-edge sectors

Automotive industry in Morocco Automotive

Largest passenger car producer in Africa

  • Two global manufacturers
  • 250 Tier 1 and Tier 2 subcontractors
  • Integration into the EV value chain
Aerospace industry in Morocco Aerospace

Leading industrial aerospace hub in Africa

  • Manufacturing parts and sub-assemblies for aircraft and engines
  • Supplying OEMs including Airbus and Boeing
Pharmaceutical industry in Morocco Pharmaceuticals

Second-largest pharmaceutical producer in Africa

  • Classified as a European Zone by the World Health Organization
BPO platform in Morocco BPO

Leading BPO platform

  • Growing design and engineering capabilities
Market Access

Swift access to a 2.5 billion consumer market

Morocco global trade network
Global Trade Network Nearly 50 Free Trade Agreements Duty-free access to ~2.5 billion consumers

Morocco has Free Trade Agreements with nearly 50 countries, offering duty-free access to a market of approximately 2.5 billion consumers. Its international trade network includes:

2005 Agreement with the United States — the only FTA between the US and an African country
1996 Association Agreement with the European Union, with Advanced Status granted in 2008
— Free Trade Agreement with EFTA
2003 Trade agreements with Turkey and the United Arab Emirates
1998 Trade agreement with the Arab League
2004 Agadir Agreement with Egypt, Jordan, and Tunisia

Morocco is also set to become a member of the Economic Community of West African States (ECOWAS) , further strengthening its regional trade connectivity.

Tanger Med port — Morocco's logistics gateway
Logistics Gateway Tanger Med Multimodal Complex 70+ countries · 184 sea connections
Fastest Route

Tanger Med multimodal complex

The Tanger Med multimodal complex ensures optimal connectivity to international ports and European road corridors. It provides sea connections with more than 70 countries through 184 connections.

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Road access to Europe < 24h Spain < 48h France < 72h Germany
Young, Diverse & Motivated Human Capital

A young, skilled, committed talent pool

Young Moroccan workforce
Talent Pool Median age 29 vs. 38.5 in the US · 44 in the EU

Morocco offers a young, skilled, committed, enthusiastic and competitive talent pool, with a median age of 29, compared with 38.5 in the US and 44 in the EU.

The country produces 180,000 university graduates annually, including 50% women, along with 19,000 engineering graduates and 55,000 technicians. Women represent 42% of engineering graduates , while 44% of the 15–25 age group has English proficiency, supporting Morocco's growing international business ecosystem.

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Morocco renewable energy — Noor solar plant
Leader in Energy Transition Noor & Tarfaya World's largest solar plant · one of Africa's largest wind farms
Renewable Energy

Competitive renewable energy for industry

Morocco offers competitive renewable energy to support the decarbonization of industries, with 38% of its production capacity coming from renewable sources in 2022 and a forecast target of 52% by 2030.

The country had 4,100 MW of renewable capacity in 2022, including 700 MW developed by private players, alongside several of its own power generation projects. Morocco has an estimated technical solar potential of 20 GW and a technical wind potential of 25 GW. It is home to Noor, the largest solar plant in the world and Tarfaya, one of the largest wind farms in Africa.

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Investment-Friendly Environment

Special Economic Zones built for investors

Special Economic Zones in Morocco Special Economic Zones

Accelerated procedures & one-stop shop

Morocco offers an investment-friendly environment through Special Economic Zones designed to facilitate business establishment and operations.

  • Investors benefit from a one-stop shop and accelerated procedures
  • Building permits processed within two weeks
  • Five-year corporate tax exemption followed by a 20% rate
Investment advantages in Morocco Investor Advantages

Currency, VAT & customs freedom

  • Ability to conduct commercial operations in the investor's currency of choice
  • Exemptions from VAT and customs duties
  • Dedicated training institutes and recruitment support
Execution Driven

From charter to concrete —
in record time.

Under the New Investment Charter (2022), investors can benefit from incentives of up to 30% of CAPEX for projects exceeding $5 million in investment or creating more than 150 jobs. Strategic projects with capital expenditures above $200 million can also receive a tailor-made government support package aligned with Morocco's priorities.

Up to 30% CAPEXfor projects over $5M or 150+ jobs
Tailor-made supportfor CAPEX above $200M
5-Year Tax Exemptionthen a 20% rate
Currency Freedomoperate in the currency of your choice
Automotive 2015 → 2019

Stellantis Ecosystem

Signed in 2015, became operational with more than 60 international companies in 2019 at the Atlantic Free Zone in Kenitra.

From signature to full ecosystem in 4 years
Biotech 12 months

Regional Biotech Hub

First block — featuring a 20,000+ m² greenfield aseptic fill-and-finish facility — was built within 12 months.

Design → operational in one year

Morocco offers a stable environment, world-class infrastructure and ecosystems, and swift access to a 2.5 billion-consumer market. The country is supported by young, diverse and ambitious human capital, while positioning itself as a leader in energy transition and offering a predictable, execution-driven business environment.

Explore Why Morocco